Campaign launch checklist: access, budget, destination and measurement

1. Name the owner and freeze the reviewed version

Record who can approve launch, who owns the website and who maintains measurement. Review the exact account, destination and deployed integration version that will be used. Keep the campaign paused or in draft while unresolved requirements remain.

2. Confirm the platform and service arrangement

Confirm the advertiser account, required assets, permissions and funding arrangements. Account access does not prove access to a Page, profile, catalog or event source. Snapchat support from AdsGorilla is account provision only; the customer or their authorized buyer operates the campaign.

3. Test the destination and approved spend

Test the destination and intended action on desktop and mobile. Compare the offer, creative, target markets and spending controls with the approved brief. Account funding and the campaign budget are different controls; review both without changing a budget just to clear the checklist.

4. Keep proof of success, failure and retry

Test one permitted success, a failed action and a retry or reload. Inspect the exact source, event, occurrence reference, value and currency. Verify receipt independently from attribution. Do not publish customer details, create fake click IDs or send production events just to obtain a green indicator.

5. Save the review and obtain launch approval

The interactive checklist below is temporary and stays in this page; it is not uploaded or stored in cookies. Download the blank text template to record a dated review in your own approved workspace. The template does not contain values you enter elsewhere on the site.

A completed checklist is a review aid, not an automatic approval, performance promise or instruction to spend. After the authorized owner approves, verify the saved campaign’s actual status, delivery and reporting separately.